The Cisco 360 Partner Program introduces a major transformation to Cisco’s partner ecosystem. Traditional partner levels—Gold, Premier, Select, and Registered—will be retired.
Cisco 360 Partner Program – Overview
What’s Changing?
Instead of a single status across all technologies, each Cisco portfolio will now be evaluated independently using a new metric called the Partner Value Index (PVI). Based on their score across four key categories, partners will be eligible for new designations: Cisco Partner, Cisco (Portfolio) Partner, and Cisco Preferred (Portfolio) Partner.
Evaluation Categories (PVI Criteria)
Each portfolio will be evaluated independently in those categories.*
- Foundational – Maturity in lifecycle practices and managed services
- Capabilities – Investments in technical skills and certifications
- Performance – Ability to land, grow, and retain the customer base
- Engagement – Driving adoption across the full customer lifecycle
*Measured criteria may vary by portfolio. Full details are available in the official Cisco e-book.
Cisco Portfolios
- Networking
- Cloud + AI infrastructure
- Security
- Splunk
- Collaboration
- Support
Partner Value Index (PVI) Tiers & Benefits
|
PVI level |
Benefits |
| 0.0 + |
Cisco Partner status, PXP access, Black Belt Academy, Cisco Commerce, dCloud, Fast Track Pricing |
| 1.0 + |
Deal Registration (Hunting/Teaming), Not-for-Resale access |
| 5.0 + |
Cisco (Portfolio) Partner status, Partner Incentives (rebates), Customer Assessment Incentive rewards |
|
7.5 + |
Cisco Preffered (Portfolio) Partner status, Higher rebates, Strategic offer differentiation, 10 Cisco U licenses per portfolio, Next-Gen Specializations eligibility |
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Cisco Rebate Program Change – Impact on Rebates (CSPP, VIP). Effective February 1, 2026, the reward structure within Cisco’s partner program will change. The current programs such as CSPP (Cisco Services Partner Program) and VIP (Value Incentive Program) will be replaced by a new model called Cisco Partner Incentive.
Transition to 360 Partner Program with ALEF
- PXP/DPV Data Sharing – Enables visibility into gaps and growth areas. / Partner chooses which data will be shared.
- Advisory Services – help with Customer Experience, specialization and lifecycle practice development
- Training – Tailored learning courses for Cisco career certifications
Key Milestones
⊕-----------------------------⊕---------------------------⊕
June 2025 August 2025 Február 2026
- June 2025 - Splunk Value Index launch and PVI simplification
- August 2025 - Cisco Incentive Dashboard & Estimator available via PXP
- February 2026 - Official launch of the Cisco 360 Partner Program