Cookies Policy

We use these cookies, including from third parties:

+ strictly necessary cookies

+ performance cookies

+ functional cookies

+ targeted cookies

Cookies are lines of text that are used to automatically authenticate, track sessions and store information about specific website users who access the website. Cookies are small text strings sent from a server to a website user's browser and then sent back to the operator's server each time the user accesses the same part of the web domain. Cookies can be permanently stored on the user's computer or mobile device (tablet, mobile phone), can have a variable duration or can be deleted after the user closes the browser. Cookies may be installed as part of a visit to a website or may be installed by other websites (third-party cookies). Cookies generally improve the user experience on websites.

Strictly necessary cookies (always active)

They are necessary for the website to work, so it is not possible to turn them off. They are usually set up in response to actions you take, such as requesting services related to security settings, logging in, filling out forms, etc. You can set your browser to block cookies or send notifications about them. Keep in mind that some sites will not work without these files. These cookies do not store any personally identifiable information.

Performance cookies (can be enabled by the user)

They help us track the number of visitors and also what source the traffic is coming from, allowing us to improve the performance of the site. We can use them to determine which pages are the most popular and which are unpopular, as well as to track how visitors move around the site. All the information that cookies collect is aggregated and anonymous. If you do not allow cookies, we will not know when you visited our site.

Functional cookies (can be enabled by the user)

These cookies make the site more powerful and personal. They may be set by us or by third party providers whose services we use on the site. If you do not allow cookies, it is possible that some or all of these services may not work properly.

Targeted cookies (can be enabled by the user)

These cookies may be set by advertising partners on our site. They may use them to create profiles about your interests and serve you ads on other sites based on those profiles. However, they do not store your personal information directly, but through unique browser and internet device identifiers. If you don't allow them, you will see less targeted advertising on the site.

How to change your cookie settings

When you access a web page, a short notification window will appear. Through this window it is possible (except for strictly necessary cookies, which are always active) to choose whether the user agrees to the use of each type of cookie. Consent (or subsequent refusal) is recorded by means of strictly necessary cookies on the hard disk of the device via the configuration of the internet browser. However, some features of the website may not function properly after such operations.

Transfer of cookies to external partners

The data collected via cookies is used, among other things, for the purpose of presenting personalised advertising messages on external websites and for the purpose of transmitting it to external partners who carry out marketing and analytical work using various websites and tools. Information on how and to what extent the data is used by these websites and tools can be found on these external websites:

oogle Analytics (more information at https://policies.google.com/privacy ).

Communication and dissemination of data

The data collected by means of cookies may be processed by our employees and associates who are the persons responsible for the processing, i.e. are authorised to process personal data under the direct authority of the data controller or data processor.

Rights of the website user - personal data subject

In relation to the processing of the personal data of a website user, the user may exercise the following rights: the right to obtain from the data controller the rectification, integration or erasure ("right to be forgotten") of personal data; the right to restriction of processing and the right to data portability; the right to object to the processing of personal data, including profiling; and the right to lodge a complaint with the Data Protection Authority.

To exercise these rights, the user may contact the data controller by sending a written communication to the addresses listed below:

ALEF Distribution CZ, s. r. o., 

with registered office: Pernerova 691/42, Prague 8

E-mail:  cz-recepce@alef.com